Bring your company’s ‘dark data’ to light with this free new tool from Tamr

All the analytics tools in the world won’t do a company much good if it doesn’t know what data it has to analyze. Tamr offers a free, downloadable tool designed to help tackle that “dark data” problem. Dark data generally refers to all the information an organization collects, processes and stores but doesn’t use for […] Read more »

Get the most out of your marketing stack by unifying data sources

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GUEST: When it comes to getting the most value out of data, successful companies take a practical approach, first defining their own data strategy and then determining the tools needed to get it done. A good example of this is Airbnb, which set their own data strategy and tools to help users more accurately price their […] Read more »